Mr. Carter acknowledges his superstar wife in a commercial for Duracell Powermat. The Roc Nation mogul, who serves as an investment partner in the company, makes a cameo in the black-and-white clip.
A young man keeps his iPhone charged throughout the day using the Powermat. While at the club, a phone rings and the caller ID says “B.” He reaches out to pick it up, but it turns out to be Jay-Z’s phone.
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